Backlit displays are a great way to add an extra dimension to help you stand out from the crowd at your trade show! Any advantage you can gain against the competition can make a difference between potential clientele choosing your product/service/brand over theirs. In the past, backlit displays have been reserved for only those companies with large promotional budgets but in recent times the cost of manufacturing has come down tenfold. You can now exhibit with high resolution, high quality backlit displays on a smaller budget! Here are some key advantages we’ve compiled about choosing to upgrade your setup from the dark ages!
- Ease Of Set Up
The new style of backlit displays like our FireFly displays can be set up in under an hour, the days of 1-2 hour setups are in the past! The FireFly uses aluminum extrusions to create an outer frame, the lights are then installed around the interior of the frame and the graphic uses an SEG edge to connect to the extrusion. A simple setup for an incredible look!
- Bigger Impact At Your Show
Backlit displays do a great job at grabbing attention. The common feedback we have received from customers that have bought an LED display is that they notice a bump in the attention their booth receives. This makes having a good design and prepared staff even more important. We find that the use of high resolution images with lots of contrast really maximize the potential of a backlit display. With some thought into the design you can create a visual that not only encapsulates your brand but also consumes attention so you can maximize your ROI and build your clientele!
- Popularity Growth
We have seen an increase in sales for backlit displays over the past year and our clients have been extremely pleased with the results! What this means though is that backlit displays could become the new norm for portable exhibiting. So now is the time to get ahead of the curve and be a frontrunner in the movement. The quicker you are to the game, the sooner you can reap the rewards of being a trendsetter and standing out from the crowd!
- New Low Pricing
Backlit displays were considerably more expensive than a standard non-backlit display, typically north of $5,000. With the rise in demand and innovation in the industry we have been able to lower the cost without losing quality. Our premium FireFly LED Lightbox display for example, is priced at around $3,000. This is certainly not as budget friendly as an entry level display but for the leap in brand power this display gives you it is one of the most economical displays on the market! Investing in your company is crucial and so is investing in your brand, exhibit with intent and reap the rewards further down the line!
Overall, our clients have had overwhelmingly good experiences with their backlit back wall displays. When deciding on a display style, the most important thing to focus on is how it fits with your show staff and your company’s goals. If you are interested in backlit displays specifically, we recommend looking around to see which style of backlit displays fits your branding the best.
